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This paper explores how to build political support for law reform designed to achieve economic redistribution. Specifically, the author analyzes and compares reforms that aim to redistribute by targeting benefits at low-income individuals through an income or means test, versus those that emphasize "Universal" allocation of benefits, not conditioned on poverty. I argue that notwithstanding that they should expect universal provision (by definition) to achieve less redistribution than means testing, universalist policies ultimately may be more effective in achieving this goal because they are likely to be more politically durable, and - more intriguingly - to create social conditions that increase toleration for redistribution.
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