Developer

Closing the Deal: the Oracle Fusion CRM User Experience

Date Added: Sep 2011
Format: PDF

A CRM application will not be embraced unless its user experience results in increased sales.

In developing Oracle Fusion CRM, the Oracle Fusion User Experience team conducted usability studies with more than 250 customer organizations and more than 550 individual participants. In response, we created a user experience that will increase the productivity of everyone involved in the sales process-which, in turn, will increase sales.

Here are the top three learnings from our customers and how we've incorporated these findings into the Oracle Fusion CRM user experience. Learn how Oracle Fusion CRM will help sales teams do what is most important: close the deal.