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Mobile P2P technology provides a scalable approach to content delivery to a large number of users on their mobile devices. In this paper, the authors study the dissemination of a single content (e.g., an item of news, a song or a video clip) among a population of mobile nodes. Each node in the population is either a destination (interested in the content) or a potential relay (not yet interested in the content). There is an interest evolution process by which nodes not yet interested in the content (i.e., relays) can become interested (i.e., become destinations) on learning about the popularity of the content (i.e., the number of already interested nodes).
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