Connecting Your Business to the Multichannel Customer with Freedomone and IBM Worklight

Many businesses are facing communication challenges that are caused by the explosive growth of digital channels available to their customers. The choice of channels that is available to customer's ranges from mobile devices to social networks. A cohesive business strategy to engage customers in moments of opportunity must include technology assets that enable the company to communicate interactively and contextually with today's multichannel customer. Freedom one is an integrated communication platform that connects user's business to the multichannel customer. It integrates with user's enterprise systems, connects with user's customers' preferred digital channels, and captures all relevant data that enables users business to leap forward.

Provided by: IBM Topic: Software Date Added: Mar 2013 Format: PDF

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