Project Management

Consulting Firm Business Plan: How To Differentiate

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Executive Summary

A business plan for a new consulting firm cannot simply explain the expertise and experience of the founders and expect this to be a convincing argument on its own. The plan must say who the competitors you fill face for business are and describe how your firm is different (your differentiation) from these competitors. Differentiation should not be just for the sake of being different, of course, but should lead to competitive advantage for your consulting firm which gives you a way to win business consistently and profitably.

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