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Since the financial crisis of 2001 and 2002, the European insurance industry has recovered significantly. While the recovery was supported by favorable stock markets, it was also strongly driven by improved technical results. Competitive strategic positioning in home markets and across foreign countries and businesses is the foundation of value creation in the industry. Insurance groups that focus on attractive markets, build local leadership positions, define their international business model, and shape their geographic footprint will create advantages that can be translated into superior performance.
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