SMBs

Critical Factors For New Product Developments In SMEs Virtual Team

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Executive Summary

Small and Medium Enterprises (SMEs) are considered as an engine for economic growth all over the world and especially for developing countries. During the past decade, New Product Development (NPD) has increasingly been recognized as a critical factor in ensuring the continued survival of SMEs. On the other hand, the rapid rate of market and technological changes has accelerated in the past decade, so this turbulent environment requires new methods and techniques to bring successful new products to the marketplace. Virtual team can be a solution to answer the requested demand.

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