Mobility

Crowds Replace Experts: Building Better Location-Based Services Using Mobile Social Network Interactions

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Executive Summary

Location-based services are growing in popularity due to the ubiquity of smartphone users. The relevance of location-based query results is very important, especially for mobile phones with limited form factor. Location-based data is real-time and highly dynamic; this introduces challenges in indexing and ranking places. The growing popularity of mobile social networks, such as Twitter, FourSquare and Facebook Places, presents an opportunity to leverage user interactions on these networks to build better location-based services. In this paper, the authors present SocialTelescope, a location-based service that automatically compiles, indexes and ranks locations, based on user interactions with locations in mobile social networks.

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