Download Now Free registration required
The aim of this paper is to present the problems of customer services and their important role for small and medium companies from the theoretical view. Customer services are kind of services being provided by companies to their products. Customer services can be found in all economic spheres, such as in primary sphere, as well as in secondary and tertiary ones. The first part of the paper briefly describes the main characteristics of customer services, such as definitions, benefits and typical examples provided in industry. The second part is focused on the brief overview on the research held in industrial SME's in the Czech Republic. The last part of paper, conclusion part, suggests a proposal of general rules for providing customer.
- Format: PDF
- Size: 164.5 KB