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This North American pharmaceutical company is one of the fastest-growing pharmaceutical companies in the United States. The company was experiencing dramatic growth and strategic shifts in its business, which were leading to an increasingly complex organizational structure. The company needed to improve its decision-making processes in order to respond more effectively to competitive pressures and tackle organizational complexity and multiple marketplace demands. Accenture brought essential experience in research, analysis, practical interpretation and change management, adding value at each step of the company's path to improved decision making effectiveness. In order to integrate enhanced decision-making within the fabric of the organization, Accenture collaborated with the company's leadership to plan for implementation from the outset.
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