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In business strategy we may follow the time honored a Strengths, Weaknesses, Opportunities, Threats (SWOT) analysis or Porter Analysis and budgets. We may even be more creative, who knows. The fact of the matter is there are tools and programs designed to help this. We take the top team off to a great resort spend a few days whip a plan into shape, often with the help of some expensive suited consultant. Send off to the financial guys to model; make spreadsheets that cant be interpreted but look as if some real thought went into the whole process. Jazz it up and get the Board to support it.
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