Don't Let Your Strategy Be Another Statistic: Here Are Four Keys To Making It Work

Free registration required

Executive Summary

How does your organization develop new business strategies? If it fits the norm, your CEO and several close associates hole up in a comfortable spot where they can play golf one day and ski the next. Then they emerge from the sauna with a new strategies predicated on customers behaving precisely as they should to meet your internal goals and consequent shareholder expectations. And how have they formulated these goal-driven strategies? In all probability, PowerPoint and Excel were the two most important planning tools - with the human mind finishing a distant third. Customer input? Nowhere in evidence.

  • Format: HTML
  • Size: 0 KB