E-Commerce

Drive Marketing ROI in the Cloud With Microsoft Dynamics CRM Online

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Executive Summary

Microsoft Dynamics CRM Online provides end-to-end management of marketing programs, from data acquisition and segmentation, to campaign management and analysis of responses and activities, to tracking campaign opportunity Return on Investment (ROI). This podcast talks about Microsoft Dynamics CRM Online in action, including integration to Microsoft Business Productivity Online Services (BPOS), and learn about customers who have used Microsoft Dynamics CRM Online to address areas such as: Internet marketing and Web-to-lead capture, campaign planning and budgeting, marketing list data management, event management, marketing workflow, lead distribution and qualification, and marketing analytics.

  • Format: Podcast
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