Drop Shop Commerce
E-commerce is one of the biggest market in the world when measured by the amount spent per capita and has been growing ever since the commerce functionalities had been ported into the digital arena. As digital commerce has opened wide opportunity doors for the investors, they are looking for different options to increase their return of investments. Some of the options include festival offers, coupon codes, buy x get y free options and cash back. Every white space in a digital store is a qualified selling spot for an e-commerce vendor. Drop shop commerce is an idea of utilizing such white space during the time of checkout. This paper discusses various benefits of drop shop commerce for the merchants and customers.