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Web conferencing is a revolutionary business tool. The technology's many benefits - which include saving travel costs, increasing individual and team productivity, and removing distance as a barrier for getting the right people (and customers) involved - has motivated many to become proficient at its use. But the recent dramatic changes in the global economic climate have brought into focus a new urgency to find ways to cut costs and work together efficiently. Web conferencing is poised to play a central role in this imperative if it can be quickly adopted by businesses of all sizes - including those who are not technology savvy, and who lack time or inclination to deal with anything that might increase complexity.
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