Date Added: Oct 2012
The term "Broadband intensity" emerged nearly a decade ago from the Organization for Economic Co-operation and Development (OECD) as one the domains for the assessment of broadband markets. The other two domains were broadband "Odoption" and "Impact", respectively. OECD then defined broadband intensity to include the "Nature, value and volume of broadband transactions". Over the years, there have been a number of both macro and micro level studies on broadband adoption and the economic benefits associated with broadband. However, not much study has been undertaken in the area of broadband intensity. In the recent past, the emergence of mobile broadband and the associated Value Added Services (VAS) and Applications (Apps) has re-kindled interest in the subject area of broadband intensity.