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With an anticipated slowdown in the global economy there is higher pressure on IT services partners to demonstrate greater value and differentiation in services. Clients are looking at their IT portfolios in a more strategic and inclusive manner. Also, the emergence of virtualization and pay-per-use models has added to the complexity of outsourcing relationships. IT services have come a long way from "Staff augmentation" to managing IT from a business perspective. Not only has the overall understanding of business improved, services are now more closely aligned and customized to the needs of individual customers in every industry. This paper examines the evolution of IT services through the changing market landscape and Infosys' response to these emerging demands.
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