Leadership

Five Bs Of Executive Buy-in

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Executive Summary

As a senior executive and sponsors of change, and with more than five years as an International Executive Instructor for Prosci teaching change management practitioners, one of the most frequently asked questions received is, "How can I get my executives on-board with change management and fulfilling their roles as sponsors?" Prosci's ADKAR Model says that in order for a change to be made successfully, an individual must have strong awareness of the need for change; desire to participate and support the change; knowledge on how to change; ability to implement required skills and behaviors and reinforcement to sustain the change.

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