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Five Steps for Getting the Most From Your Videoconferencing Investment

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Executive Summary

Videoconferencing is seeing significant growth in the enterprise communications market, and for good reason. Especially during an economic downturn, companies that use the technology are realizing hard-dollar savings while maintaining all the productivity and decision-making benefits of face-to-face meetings. But simply deploying videoconferencing isn't enough to ensure successful use. Managers who want to get the most value out of their technology investments should take five steps to ensure success: Measure current adoption; understand how and when to use videoconferencing; overcome end user resistance; connect collaboration to corporate messaging; and expand the company's collaborative reach.

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