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Ensuring the safety of the food supply is a critical priority for consumers, manufacturers, retailers and government regulators. To deliver on consumer food safety expectations and mandates from regulators, consumer goods manufacturers need to build safeguards into every step of the food value chain. The challenge is to meet these requirements with a cost effective, automated approach that actually improves product quality, consistency and retailer and consumer perceptions. This will result in improved trust and enhance long-term brand equity.
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