Forecasting the Take-Up of Mobile Broadband Services

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Executive Summary

With huge investments required to launch market and grow mobile broadband services, being able to accurately forecast subscriber take-up and revenues is key. An accurate forecast of backhaul bandwidth requirements and costs is also critical to building an effective business case, to profitably pricing the services, and to dimensioning the backhaul network. This paper explores a number of qualitative and quantitative forecasting techniques that can be used by mobile operators to forecast the take-up of mobile broadband.

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