Mobility Investigate

Great Teams: The Extraordinary Unity Of U2

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Executive Summary

The rock band U2 has had a phenomenal run since it came together in 1976, winning a remarkable 22 Grammy awards - more than any band in history. Critics rave over U2's music and fans worldwide can't seem to get enough of their songs and concert appearances. This is every indication that U2 is at the top of their game and will be going strong for the foreseeable future. How has U2 stayed together for more than 30 years when most other bands eventually fall apart? Understanding why U2 has managed to thrive for so long provides insight into the factors that brings success to all types of groups, from business teams and committees to multi-national corporations.

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