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Globalization has driven rapid and fundamental change in every aspect of nearly every company's business - particularly in the ways they source, manufacture and distribute products and provide services. Most large companies today cater to customers from all corners of the globe - not just from one continent. Furthermore, the percentage of foreign customers has been rising steadily. Likewise, most companies' suppliers, plants, distribution centers and transportation routes are sprinkled around the world, introducing whole new complexities for managers who must coordinate these pieces of the supply chain. The result is supply chain planning - the task of effectively and efficiently matching demand with supply - has never been as critical to high performance, and the job of planning professionals has never been as difficult.
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