How IBM Cognos 8 Business Intelligence Meets the Needs of Business Managers

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Executive Summary

Business managers are often viewed as the unsung heroes of the modern organization. Unfortunately for them, their heroism will be in higher demand in future. Ever-widening groups of stakeholders are leaning more heavily on them to produce better answers, and turn them around faster than before. They are increasingly challenged to back up their decisions with verifiable data, and the strategic importance of their work continues to grow as senior leaders realize just how capable they are. Worse, business managers are expected to deliver on all fronts without a supporting team of dedicated resources. Beyond their core accountabilities, they're responsible for actual delivery. To accomplish all this, they need analytical tools that remove the administrative load imposed by earlier generations of software.

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