Business Intelligence

How to Build Business Intelligence Using Oracle Real User Experience Insight

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Executive Summary

This whitepaper highlights how Oracle Real User Experience Insight complements traditional Web analytics technologies and solutions, enabling them to maximize their value to the business. Specifically, Oracle Real User Experience Insight enables the monitoring of closed environments, adds business context, provides integration with Business Intelligence (BI) systems, and supports user profiling. This paper also describes how data can be selected using Oracle Real User Experience Insight, and built out to provide a BI solution. The process described is an example implementation using OBI EE software. Of course, all (real life) situations may vary, and the setup of a BI solution is always a customer-specific project.

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