How to Choose the Right Title for Your Newsletter

One of the things that continues to strike the author so strongly is the importance of the newsletter's title. A good title invites reading; a bad title sets the relationship off on a negative note that's virtually impossible to overcome. As the most noticeable element on the front page, the title of one's newsletter sets the tone for the contents that follow.

Provided by: Roger C. Parker Topic: Software Date Added: Sep 2006 Format: HTML

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