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First, it is important to understand certain ways you do NOT want to get your business plan noticed. It is important that you learn how to build a business plan before you start. Using colorful paper or cute graphics and fonts on the cover sheet will appear amateurish and you will find your plan noticed... and then discarded. Beyond any special connections with investors or lenders who might read your plan, the strength of a plan to be considered by funders rests on the fact that it avoids key mistakes and has a logical argument.
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