How to Market Training: Four Principles of Effective Online Learning

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Executive Summary

While it's true that online training reaches more people in more places in less time, you've got to do more than just reach trainees - you've got to engage them. That means you need to provide compelling content, choose the right channel and communicate value, just like a marketer would. Download this brief to learn the four fundamental marketing principles of effective online training and see why they should be critical components of your online training strategy.

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