How to Market Training: Four Principles of Effective Online Learning

While it's true that online training reaches more people in more places in less time, you've got to do more than just reach trainees - you've got to engage them. That means you need to provide compelling content, choose the right channel and communicate value, just like a marketer would. Download this brief to learn the four fundamental marketing principles of effective online training and see why they should be critical components of your online training strategy.

Provided by: Citrix Online Topic: CXO Date Added: Dec 2009 Format: PDF

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