Enterprise 2.0

How To Prepare Your Office For ERP And CRM

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Executive Summary

Business surveys show that more than half of ERP and CRM solutions actually fail because of poor implementation. Some marketing professionals perceive sales automation as a function of the IT department. In other organizations, ERP & CRM might be viewed as an individual's "Pet project." Instead, everyone in an organization should have some emotional buy-in for ERP & CRM to succeed.

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