How To Protect Your Good Accounts From The Competition

Because of the slow down in the market, the competitors are trying to gain business anywhere they can. They are more active in the good accounts then ever before. How can one protect his good accounts from the competition? But losing a good account impacts the business in additional negative ways. The good accounts are the first places to take the new products and services. Article explains few strategies to protect the account but state that none of these strategies are guaranteed to put an impenetrable wall around the good accounts, the wise combination of them will make penetrating one of the good accounts an extremely difficult and frustrating project for the competitors. Sometimes the best strategy is a good defense. Read the article to get the details.

Provided by: EyesOnSales Topic: Software Date Added: Jan 2003 Format: HTML

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