How To Use Price Perception to Sell More

"Buy low, sell high" is the formula for success in the stock market and the business world. Fortunes have been made on all sorts of odd items by following that dictum, from tulips to domain names. Of course, the trick is like the old joke about how you make rabbit stew: "Step One, catch a rabbit." Article focuses on few points of the ways to look at pricing, it explains how to use price to support the overall marketing strategy, to use price as a means of persuading the buyers to accept certain ideas, and to create the image one desire in his minds. Read the get the details of pricing strategies.

Provided by: Marketing Psychology Group Topic: Software Date Added: Jan 2003 Format: HTML

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