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Business rule management systems (BRMS) allow companies to automate complex decisions, freeing up time for the IT department to improve their products and save money. Business is becoming increasingly complex. There are constant demands, from complying with regulations and reforms, keeping products and services updated to improving customer service and meeting market demands. Thankfully, technology can help organisations simplify their systems. BRMS can give businesses the time to address their customers' needs and concerns as the market evolves, rather than following the lead of the competition. This white paper from IBM outlines the strengths of business rule management systems, including IBM's own ILOG BRMS software. It includes case studies from businesses, including a leading US financial services company and a logistics company, which detail improvements in five key areas of cost reduction and revenue generation.
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