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SEO copywriting or Search Engine Copywriting is something that not many people are aware of. Search engine optimization is a popular term; however, the emphasis that should be placed on the writing it requires to succeed is often overlooked or under emphasized. However, SEO copywriting is an important element that is being used by online marketers all over the world to help boost their presence on the Internet. In totality, SEO copywriting is the exclusive process of composing professional content for a web site that poses a persuasive message and offers help in various ways. This paper will take a look at the ways SEO copywriting can be used to generate more web traffic and boost the search engine rankings.
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