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With the global economic slowdown, the need for innovation is even greater today. If one is looking to maintain their market share, and perhaps post growth despite the recessionary environment, innovation is key. To understand why innovation is so crucial to success, INSEAD and Roland Berger Strategy Consultants looked into the innovative policies and practices at nine large multinationals widely respected for their innovative skills: 3M, Research in Motion, Genentech, Unilever, SAP, Bosch, Nokia, Infosys and Toyota.
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