Integration of Data Mining Within a Strategic Knowledge Management Framework
In today's globally interconnected economy, knowledge is recognised as a valuable intangible asset and source of competitive advantage for firms operating in both established and emerging industries. Within these contexts Knowledge Management (KM) manifests as set of organising principles and heuristics which shape management routines, structures, technologies and cultures within organisations. When employed as an integral part of business strategy KM can blend and develop the expertise and capacity embedded in human and technological networks. This may improve processes or add value to products, services, brands and reputation.