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The growing commercial use of modern information and communication technology with the simultaneous transition of traditional to digital businesses led to the realization of many innovative business ideas forming a new digital competitive landscape. As an appropriate means to analyze this new competitive landscape, the business model concept has prevailed in research and business practice for almost two decades. To describe business models, they are typically broken down into single business model components. Recent business model research criticizes a lack of knowledge of the structural relations between them.
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