Investing in customer experience

Australia’s financial services sector is shifting, and firms need to adapt - quickly - or risk being left behind. The proliferation of digital technology means banks need to refine their digital offering in order to cross-sell, engage more effectively and cement existing relationships.

Read this whitepaper to learn how digital investment can generate dividends for financial services firms in a rapidly changing market.

Provided by: Sitecore Topic: Innovation Date Added: Nov 2016 Format: PDF

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