Business Intelligence

Is Advertising Dead?

Free registration required

Executive Summary

The key starting point is great content. When you have great content, you're more likely to attract audiences, and audiences are what advertisers are looking for. Even if the audience is not huge, an advertising model can still be successful because advertisers need to reach and engage niche audiences, so focus on a specific audience - for example, female shoppers.

  • Format: HTML
  • Size: 0 KB