Litigation Communication Strategy- I: Overcome the Fascination & the Frustration of Work with Attorneys
Attorneys and their clients have discovered public relations in a much big ger way in recent years. Some of the reasons for this newfound interest are: ?n?nIncreasing lawyer-driven exposure of what used to be considered minor or highly technical legal events by the media, ?n?nThe role of the lawyer in the legal and non-legal environments is being refined and refocused on legal matters and away from non-legal activities. One consequence is that public relations practitioners are becoming more involved to do the public relations. The purpose of privilege is to protect the attorney/client relationship. Increased court scrutiny means that lawyers will ever more carefully guard their client relationships. For the PR practitioner, whether a lawyer or not, understanding the concept of privilege and the attorney/client relationship is one crucial element to any legal communication strategy. Read the article for the detailed information of public relation strategy.