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The traditional blacklist antivirus capability is insufficient protection from today's more-professional malware threats. EPP vendors are competing on the strength of non-signature-based defenses, proactive management capabilities to reduce the attack surface, and data protection. Endpoint Protection Platform (EPP) vendors continue to improve data protection. Several added or improved full-disk and removable media encryption. Content-aware data Loss Prevention (DLP), and de.4ce and port controls. Data protection strategies must include consideration of the role of EPP venders in providing some or all of this technology.
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