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Ever done a vanity search on Google? Whether you have or not, plenty of people have probably searched on your name to see what you are about. Wouldn't it be awful if some type of derogatory search result turned up? Unless you never access the internet, the opportunity for your name to turn up in search results is high. And who knows what the results might be for someone with the same name as you. The bottom line is - you can't take a chance on it. The internet will continue to grow and you simply must take proactive steps to manage your personal reputation. This paper explains about some "Must have" basic tools you can use to control what is displayed about you online.
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