Social Enterprise

Marketing Your Small Business: Social Media

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Executive Summary

There's the no denying that over the past few years social networking sites and social media has become a quick and cost-effective way to gain virtual popularity while marketing your business. Sites like Facebook.com and Myspace.com give companies the resources to reach potential customers and get exposure in a simple and safe environment. Status update programs like Twitter (via Twitter.com) are helping businesses spread the word through tweets. With the growing use of mobile applications for the social media sites, fans, friends, and followers can access your business directly from their phones.

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