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Organizations and workers are becoming more mobile and, at the same time, more collaborative. Customers require access to information whenever and wherever they need it, and employees are demanding flexibility in applications and devices.
This creates an opportunity - and a challenge - for IT professionals to provide the tools and infrastructure to enable a variety of messaging services, including e-mail, instant messaging, mobile messaging, video conferencing, voice and presence. By creating a unified messaging platform, organizations can consolidate different interfaces in a single location, supporting users no matter where they are or what devices they are using. This capability can lead to significant changes and improvements in how companies conduct business and the ways in which they serve customer needs.
What are the risks of not taking a strategic approach to messaging? Users will seek their own solutions through a variety of products, most of which are consumer-focused and not designed for corporate deployments, compromising security and compliance, and potentially putting the company at risk in legal proceedings. This can also create a tenuous situation where IT is not able to respond quickly and efficiently to the changing needs of the business, leading to dissatisfaction with the IT department.
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