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Current advances in computing and Internet technologies, together with the advent of the Web 2.0 era, have resulted in the development of a plethora of online, publicly available environments such as blogs, discussion forums, wikis, and social networking applications. These offer people an unprecedented level of flexibility and convenience to participate in complex collaborative activities, such as long online debates of public interest about the greening of their planet through renewable energy sources or the design of a new product in a multinational company.
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