Business Intelligence

'Never Satisfied'

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Executive Summary

The team has garnered much attention recently for its success on the ice, but Blackhawks President McDonough and Blunk, the senior vice president of business operations, were quick to point out that the franchise is still improving its operations and reenergizing its fan base. Internally, the front office hired a human resources person and held monthly staff meetings with the entire executive team, enabling employees to ask questions. They also sent out a daily e-newsletter to all employees about the organization's finance, marketing and logistical data.

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