New Media Experiences: Dealing With The Game Changer

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Executive Summary

Over the last one decade, revolution in communication technology has triggered a communication revolution. The new media has brought new paradigms of communication and has become a game changer. From a time when the journalists and columnists had the privilege of voicing their and others' views to large audiences, the privilege is now shared with anyone who has a thought of his own and access to new media. A host of practitioners and academicians are organizing communication conferences and seminars to delve on the power of social media communications.

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