Business Intelligence

Novel Web Usage Mining for Web Mining Techniques

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Executive Summary

Web usage mining is a type of web mining, which exploits data mining techniques to discover valuable information from navigations of Web users. As in classical data mining, data processing and pattern discovery are the main issues in web usage mining. The first phase of the web usage mining is the data processing phase including session reconstruction. Session reconstruction is the most important task of web usage mining since it directly affects the quality of the extracted frequent patterns at the final step, significantly. Session reconstruction methods can be classified into two categories, namely 'Reactive' and 'Proactive' with respect to the data source and the data processing time.

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