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Open innovation offers a significant opportunity to leverage intellectual resources from outside the company. In fact, despite the number of resources available internally, the very largest companies have the greatest need for open innovation because of a natural tendency for institutionalized thought associated with any large entity. Beyond just another business fad, open innovation attempts to create new sources of ideas and solutions with the potential of influencing every aspect of business activity. However, open innovation is often ill-defined, and as a result, implementation can create confusion. Oftentimes, corporate culture and policies need to change for open innovation to succeed.
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