IT Employment

Proactive Outreach: Keeping Your Customers Happy and Your Costs Low

Free registration required

Executive Summary

This white paper provides an overview of proactive customer service. By implementing new and innovative strategies, business can anticipate customer needs - and automatically deliver targeted, relevant offers and services - resulting in delighted customers and improved revenues. Developing more personal customer relationships generates loyalty but requires two-way interactions to provide timely, important and actionable information that benefits customers. Providing this information in an automated self?-service setup makes these frequent interactions economically feasible and at the same time increases the efficiency and effectiveness of customer service processes.

  • Format: PDF
  • Size: 195 KB