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Public relations jobs are a great responsibility. The image of the organization rests on the shoulders of their public relations officers. Organizations are therefore cautious when hiring people to fill vacant public relations jobs. There are no specific academic qualifications that can help you land a job in public relations. Finding out all you can about the organization to which you are applying is crucial to the preparation of a public relations CV that will get you a call for an interview. Demonstrating an in depth understanding of what the organization is all about will show the employers that you are interested in their organization. It also shows the employer that you have a good understanding and effective research skills.
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